What is Analytics?
The digital market is constantly developing and today any data on how people are reacting to your product is extremely important, so you can always work on your strategy to reach more people and be more influential at the time of a sale.
Panda Vídeo understanding the need to deliver reliable data to its customers, data that show the interaction of people with the player on their pages.
Find out how our Analytics can help you
Well, following the proposal that we want to bring you the greatest amount of data and with the greatest possible accuracy, we think of 4 main items. These data metrics are views, unique views, total plays, and total unique plays. These four metrics will help you understand how your video is streaming and performing.
It is the total number of times the page that your video is on was loaded (without necessarily watching the video)
It is the number of different users who have accessed the page the video is on. Even if the user has accessed more than once, he will only consider one
Total number of times the video was played
Total Unique Plays
It is the count of how many times the video has been played by different users, even if the video is watched more than once, it will only count once in this metric
The platform is extremely robust with all these features at your disposal in a very broad way, we have the option of unique video metrics that will be displayed in the analytics tab within our Dashboard, also within the video page. We believe that this way you will be able to collect user interactions so that you can create more targeted campaigns.
Do you have engagement metrics?
In addition to all the possibilities mentioned above, we do have the possibility to map both engagement and retention metrics of your videos. In other words, we will give you complete data on how your video is performing with your Lead.
Did you like this feature?
If you were curious and eager to test this functionality on your sales pages, don’t waste time and see which of our plans best fits your needs today. Our mission is to deliver content to your viewers in the best and safest way possible.
If for some reason you have any doubts about this functionality, you can also call our support, who will be ready to explain any doubts you may have.